Last Updated: November 20, 2025
At NeuroElemental, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.
1. Information We Collect
Information You Provide
- Email Address: When you voluntarily provide your email to receive results, join our mailing list, or sign up for certification
- Assessment Responses: Your answers to the 30-question NeuroElemental assessment
- Communication Data: Messages you send us via contact forms or email
- Payment Information: When you purchase products (processed securely through our payment processor)
Automatically Collected Information
- Device & Browser Information: Browser type, operating system, device type
- Usage Data: Pages visited, time spent on pages, clicks, and navigation paths
- Local Storage: Assessment progress saved in your browser's local storage
- Cookies: We use essential cookies for functionality and analytics (see Cookie Policy)
2. How We Use Your Information
We use your information to:
- Calculate and deliver your NeuroElemental assessment results
- Send you your results PDF and follow-up email courses (if you opt in)
- Process payments and deliver purchased products/services
- Respond to your inquiries and provide customer support
- Send important updates about our services (with your consent)
- Improve our website, assessment, and user experience
- Analyze aggregated, de-identified data to improve the framework
- Comply with legal obligations
3. How We Share Your Information
We never sell your personal data. Period.
We may share your information only in these limited circumstances:
- Service Providers: Trusted third parties who help us operate our website (email service, payment processing, analytics). These providers are contractually obligated to keep your data secure.
- Legal Requirements: If required by law or to protect our rights, safety, or property
- With Your Consent: In any other situation, only with your explicit permission
4. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes:
- SSL/TLS encryption for data transmission
- Secure, encrypted databases
- Regular security audits
- Access controls and authentication
However, no method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
5. Your Rights and Choices
You have the right to:
- Access: Request a copy of the personal data we hold about you
- Correction: Ask us to correct inaccurate or incomplete information
- Deletion: Request deletion of your personal data (subject to legal obligations)
- Object: Object to processing of your data for certain purposes
- Opt-Out: Unsubscribe from marketing emails at any time (link in every email)
- Portability: Request your data in a portable format
To exercise these rights, email us at privacy@neuroelemental.com
6. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Assessment data stored locally in your browser is retained until you clear your browser data.
7. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.
8. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your data in accordance with this policy.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies.
10. Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for the website to function (cannot be disabled)
- Analytics Cookies: Help us understand how visitors use our site (Google Analytics)
- Functional Cookies: Remember your preferences and settings
You can control cookies through your browser settings. Disabling certain cookies may limit functionality.
11. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected
- Right to know if personal information is sold or disclosed
- Right to opt-out of the sale of personal information (we don't sell data)
- Right to deletion
- Right to non-discrimination for exercising your rights
12. European Privacy Rights (GDPR)
If you are in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including those listed in Section 5 above. Our lawful basis for processing your data is typically your consent or our legitimate interests in providing and improving our services.
13. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last Updated" date. Your continued use of our services after changes constitutes acceptance of the updated policy.
14. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Our Commitment: We believe in radical transparency. This policy is written in plain language because we want you to actually understand how we handle your data. If anything is unclear, please ask.